How To Turn Podcast Conversations Into Paying Clients Without a Big Audience or Cold Outreach

Discover the 4-step system B2B companies are using to build authority, generate warm leads, and close £5k to £50k+ deals using strategic podcasting.

Content Isn’t Converting? Here’s Why.

60% of marketers say generating leads is their biggest challenge.
82% of B2B buyers trust brands that consistently publish content.

So why isn’t content converting?

Because most content is created to broadcast, not to connect.
B2B businesses need connection-focused content that builds trust and drives conversations.
That’s what podcasting does when it’s used strategically.

Our Virtual Podcast Pricing

Lite Podcasts

£ 785 per month
  • Online podcast recording
  • Guest outreach
  • 1 podcast per month
  • Editing
  • Platform optimisation
  • Bitsize snippets
  • Distribution
  • Advertising
  • Analytics & reporting

Pro Podcasts

£ 1,120 per month
  • Online podcast recording
  • Guest outreach
  • 2 podcasts per month
  • Editing
  • Platform optimisation
  • Bitsize snippets
  • Distribution
  • Advertising
  • Analytics & reporting

Elite Podcasts

£ 1,790 per month
  • Online podcast recording
  • Guest outreach
  • 4 podcast per month
  • Editing
  • Platform optimisation
  • Bitsize snippets
  • Distribution
  • Advertising
  • Analytics & reporting

The Podcast Sales Funnel is Your B2B Growth Engine

This isn’t about downloads or going viral.

It’s about using a podcast strategically to:

✅ Build real relationships with ideal clients

✅ Create trust-building content with ease

✅ Follow up in a way that leads to sales conversations

Testimonials

Here’s How the System Works

Use icons or a simple horizontal visual for these four:

Positioning – Create a podcast that speaks to your best clients

Guest Targeting – Invite high-fit prospects and open real conversations

Repurposing – Turn one episode into a full content ecosystem

Follow-Up – Build trust and turn guests into clients

This is how you turn conversations into consistent pipeline.

Most Podcasts Chase Downloads. Yours Will Generate Revenue.